Constant Contact provides a range of intuitive marketing applications designed to help small businesses and nonprofits expand their customer bases and nurture relationships. Solutions include email marketing, event marketing, social campaigns and reporting, survey management and offer management—all of which are available either independently or as part of an integrated suite called the Constant Contact Toolkit.
Constant Contact’s email marketing application allows businesses to import customer data from spreadsheets or email clients, such as Gmail and Microsoft Outlook. Email sign-up forms can be personalized and embedded on web pages or on Facebook to capture new contacts and build email lists. The system offers hundreds of customizable email templates with drag-and-drop elements and also includes real-time reporting features to track email opens, clicks, forwards, social shares and more.
Constant Contact offers both online and in-person seminars and training to help users improve their marketing efforts.
Robin I. Especialidade: Design gráfico Número de funcionários: Profissional autônomo
I've attended several Constant Contact classes, and as a result of what I learned, was able to set up a monthly e-magazine for a client that had 6000 recipients and between 5-10 paid advertisers each month. For another client, we set up a monthly email with coupons for returning customers that was very effective at generating repeat business. The data collection features have helped me and my clients grow our client databases. Another corporate client has used Constant Contact to send notifications and newsletters to their employees.
There are quite a few things to like about Constant Contact, including the number of available, local classes. The vast number of templates available make the process of setting up email campaigns fast and easy, as does having a library of graphics.
I've been very happy with Constant Content over the years. While there have been a few glitches, they were easily solved with help from customer service. There is always a representative available to help by chat or phone.
Michelle O. Especialidade: Gestão da educação Número de funcionários: 51-200 funcionários
The team was great in getting us set up as non-profit with reduced pricing. Using their analytic tools for our website and social media has been an added benefit for us.
Constant Contact is easy to learn, use and gather reports. The functionality is great and helps eliminate duplicating work. We love the ability to drop in a you tube video, conduct surveys and gather RSVPs.
Only frustrating part is being signed out of account, but still being able to make changes. You don't know that your time has expired until you go to save the changes.
Constant Contact does a great job of managing multiple groups/list and lots of contacts. I've worked with clients who have a large customer base and Constant Contact allows managing large amounts of group/lists and allows you to manual remove unsubscribers and errors. They are rolling out a new version of their email builder, but the older version does allow custom css coding per block which really allows customizing their templates.
There are a lot of quirks within Constant Contact that I haven't seen in Mailchimp, specifically with using external links for photos and links. The actual editing of text and links within the email builder is quirky and has some issues. Also, the new search feature for previous emails is really slow and takes a long time to find previous emails unless you create folders for all your emails.
Give it a try along with Mailchimp and see which one you find better useful for your business. I've used Constant Contact for 5+ years and have a lot of experience with it, but its starting to show its age in many ways. Hopefully the newer version will bring it up to par with Mailchimp in the line of creating emails and removing some of the quirks.
Feyisayo E. Especialidade: Serviços e tecnologia da informação Número de funcionários: 2-10 funcionários
I like using Constant Contact and the experience has been good especially with bulk email sending.
1. Constant Contact makes it easy for me to send bulk email that goes straight to inbox and that what got me entangled with it.
2. I noticed a very rare feature that Constant Contact have that many other doesnt have. Constant Contact, allows me to collect donations from people. Many of the clients i have helped setup Constant Contact like the donation feature part so much too.
3. Constant Contact allows me create absolutely any kind of form that is needed for my list building.
Constant Contact doesnt have a free forever basic plan. Although they give first month free but I think they should have a plan for small businesses starting out who cannot afford their $20 a month.
Akande D. Especialidade: Bens de consumo Número de funcionários: 1001-5000 funcionários
Constant Contact is a great solution for smaller organizations that have simple email marketing needs. They do what they do very well and offer a solution that is easy to learn and adopt within smaller organizations. I would definitely recommend it to small businesses or non-profits.
Constant Contact has a very clean interface and a dashboard that makes it easy to navigate and learn. When compared to other solutions like Mailchimp, I found Constant Contact to be more intuitive and simpler. Our client was able to adopt it quickly where they struggled with other solutions.
Constant Contact's List set up is not very robust and is somewhat limiting. Their email builder is very structured as well, which can be good for some, but can be difficult to navigate for more custom email builds or email builds that leverage dynamic content.